Handmade in the warm heart of central Morocco, this Boujaad rug carries centuries of Berber craft into a contemporary home — a genuine, one-of-a-kind piece made to be lived on.
Design & Visual Details
In multicolour tones, a tribal pattern unfolds across the surface, quietly confident and easy to live with. A generous soft pile gives the design tactile depth and a plush, inviting surface.
Feel & Materials
It is made from 100% natural wool, hand-dyed to reach these tones, with a fibre that stays cosy year after year. The soft pile is soft and cushioned underfoot, warm in winter and cool in summer. Finish it your way — choose hand-tied fringe on two sides, one side, or none at all.
How to Style It
Easy to style, it settles into a Scandinavian, boho or minimalist room with equal grace, in the living room or the bedroom. Explore more in our Moroccan rug collection.
Craftsmanship & Authenticity
Every rug is hand-knotted by skilled Berber artisans using time-honoured methods, so small irregularities are natural — the signature of a real handmade piece. Make it yours — add it to your cart and we'll start weaving.
Specifications
Frequently Asked Questions
Is it really handmade?
Absolutely. Each Boujaad rug is woven entirely by hand, which is why no two are ever exactly alike.
What is it made of?
100% natural wool, hand-dyed to achieve its multicolour tones. The colours are rich and warm rather than synthetic-bright.
Will the colours match the photos?
We shoot in natural daylight for accuracy. As the wool is hand-dyed, tones can shift very slightly between pieces — message us for photos of your exact rug before it ships.
Is it durable enough for a living room with kids or pets?
Yes — wool is naturally tough, stain-resistant and springs back well. A light initial shed is normal and settles within a few weeks of gentle vacuuming.
How do I care for it?
Vacuum gently without a beater bar, blot spills promptly with mild soap and water, and keep it out of prolonged direct sunlight to protect the colours.
Can I choose the size and fringe, and how soon does it ship?
Yes — pick your size and fringe finish (two sides, one side, or none) above; each rug is made to order. Please allow 6–8 weeks for production. Order today to reserve your place in the workshop queue.
DELIVERY:
PROCESSING: Within 1 to 2 business days for most items.
For Moroccan Brass Lamps, Stool & Cactus Silk Pillow Covers, please allow up to 20 days for preparation to ensure the highest quality craftsmanship.
For Moroccan rugs, please allow at least 6 to 8 WEEKS for production due to the handmade nature of each piece. SHIPPING: From Morocco, will take between 3 and 15 days (depending on the destination address). Read more about this in the Shipping policy
RETURN:
- Easy! Within 30 days.
- Read more about this in the Return and Refund
PLEASE NOTE:
Due to the handmade nature of our products, variations in design, size, and color may occur.

























