Woven by hand in the weaving villages of the Middle Atlas, this Beni Ourain rug brings a piece of Moroccan heritage home. More than a floor covering, it is a quiet work of art with a story in every knot.
Design & Visual Details
In ivory tones, a diamond pattern unfolds across the surface, quietly confident and easy to live with. The soft pile lifts the pattern into soft relief you can feel underfoot.
Feel & Materials
It is made from 100% natural undyed wool — no dyes, just the wool's own ivory colouring — soft underfoot and built to last. The soft pile is soft and cushioned underfoot, warm in winter and cool in summer. Finish it your way — choose hand-tied fringe on two sides, one side, or none at all.
How to Style It
This Beni Ourain rug is wonderfully versatile — use it to anchor a living room, warm a bedroom, or bring texture to a reading nook. Explore more in our Moroccan rug collection.
Craftsmanship & Authenticity
Every rug is hand-knotted by skilled Berber artisans using time-honoured methods, so small irregularities are natural — the signature of a real handmade piece. Add it to your cart and we'll begin weaving yours today.
Specifications
Frequently Asked Questions
Is it really handmade?
Absolutely. Each Beni Ourain rug is woven entirely by hand, which is why no two are ever exactly alike.
What is it made of?
100% natural undyed wool, in its own ivory tones — no dyes, just the wool's natural colour.
Why does the colour vary slightly?
Because the wool is undyed and natural, small differences in tone from rug to rug are normal — that authenticity is part of the appeal. We can send photos of your exact piece on request.
Is it durable enough for a living room with kids or pets?
Yes — wool is naturally tough, stain-resistant and springs back well. A light initial shed is normal and settles within a few weeks of gentle vacuuming.
How do I keep it clean?
Wool naturally resists dirt thanks to its lanolin. Vacuum gently, blot spills quickly with mild soap and water, and have it professionally cleaned once a year to keep the light tones fresh.
Can I choose the size and fringe, and how soon does it ship?
Yes — pick your size and fringe finish (two sides, one side, or none) above; each rug is made to order. Please allow 6–8 weeks for production. Order today to reserve your place in the workshop queue.
DELIVERY:
PROCESSING: Within 1 to 2 business days for most items.
For Moroccan Brass Lamps, Stool & Cactus Silk Pillow Covers, please allow up to 20 days for preparation to ensure the highest quality craftsmanship.
For Moroccan rugs, please allow at least 6 to 8 WEEKS for production due to the handmade nature of each piece. SHIPPING: From Morocco, will take between 3 and 15 days (depending on the destination address). Read more about this in the Shipping policy
RETURN:
- Easy! Within 30 days.
- Read more about this in the Return and Refund
PLEASE NOTE:
Due to the handmade nature of our products, variations in design, size, and color may occur.

























